Armor Lux x Maison Broussaud: a 100% Made in France collaboration

When two historic houses unite around expertise

In 1938, two parallel stories began in France: Armor Lux in Brittany and Maison Broussaud in the Limousin region. Eight decades later, these two iconic brands have joined forces to create a 100% French fashion capsule collection. More than just a meeting of minds, it's a natural fit: a shared passion for craftsmanship, a love of quality workmanship, and a commitment to strong local roots.

Why do Armor Lux and Maison Broussaud share the same values?

Armor Lux is renowned worldwide for its iconic Breton striped shirts, nautical motifs, and commitment to Brittany's maritime heritage. Meanwhile, Maison Broussaud has been perpetuating French textile expertise for three generations in the artisanal production of socks made in France.

What unites these two houses is the same demand for quality and comfort in French knitwear, the desire to preserve local and responsible fashion and to promote workshops rooted in their territory.

By collaborating, they prove that it is possible to combine creativity and French craftsmanship while offering sustainable French fashion.

 

Where and how are the socks in this capsule collection made?

From this encounter was born an exclusive capsule collection , entirely designed and manufactured in France. In its workshops in the Limousin region, Maison Broussaud brought to life socks made from natural materials (French wool and cotton), while Armor Lux contributed its graphic identity and its famous timeless Breton stripes.

The result is a line of original socks that combines the comfort of French knitwear with Breton design and heritage. Each pair reflects a dual heritage: that of craftsmanship and that of an iconic pattern.

 

What marine styles and motifs can be found in this collaboration?

The Breton stripe shirt , a symbol of French fashion, gets a new interpretation in sock form. Available in wool or cotton, it comes in hazelnut, mocha, navy or red stripes, synonymous with authenticity and freshness.

This reinterpretation remains true to the Armor Lux spirit while incorporating the technical expertise of Maison Broussaud products. The result: an elegant and relaxed piece, to be worn with rolled-up jeans or dress pants.

The collection also highlights marine motifs inspired by Brittany: anchor, coral, lighthouse… all revisited symbols that underline the creativity of French fashion.

 

How does the Armor Lux x Maison Broussaud collaboration embody sustainable French fashion?

Beyond aesthetics, this collaboration embodies a strong commitment: to champion sustainable and responsible fashion.

Producing in France is not a slogan, but a concrete approach that guarantees:

• impeccable craftsmanship,

• a reduced environmental impact,

• highlighting the artisans of Limousin who perpetuate the tradition of French socks.

Why does this capsule collection symbolize a shared vision?

Armor Lux x Maison Broussaud is much more than a textile capsule collection. It's the meeting of two complementary worlds, linked by the year 1938, a taste for detail, and a passion for French textile heritage.

This capsule collaboration affirms that it is possible to create original, elegant and sustainable pieces while respecting their roots.